Purpose-driven design for brands, places, and people.

Since 2002, I have been building brands, spaces, and communities with a focus on sustainability, health, and socio-political responsibility. Over the years, I have had the opportunity to help shape Berlin’s cityscape and programming, starting from the event sector and evolving into project development with a focus on gastronomy, sustainability, and health. My expertise lies in conceptualizing new spaces, redesigning existing ones, and developing sustainable brand strategies and communication. My work has focused on transformative projects, including heritage sites such as Alte Münze Berlin (2013–2021) and Alte Turnhalle Berlin (since 2017). In addition to my work, I am a certified strength coach, nutrition specialist, and developer of food and supplements, based in Berlin.

Professional Background

I am a 40-year-old entrepreneur based in Berlin, half German and half Ukrainian, with a strong focus on sustainable site development and adaptive reuse of unused areas in and around Berlin. Since 2012, I have been building hybrid spaces that integrate art, culture, and creative industries. With a background in East European Studies (specializing in law and business), I began my career in Berlin’s music and event scene (Beatnut Berlin) before evolving into broader projects involving practical, people-centered development rather than rigid planning. Over the years, I have collaborated with organizations like BIM (Alte Münze Berlin), Stiftung Stadtkultur (advising on KAHO’s operator concept), Vattenfall Europe (Berlin Klingenberg), and DDR Museum (Nineties Berlin).

coffee shop „The Greens“, Berlin

Personal Focus

Alongside these endeavors, I am a certified strength coach, nutrition expert, and food and supplement developer based in Berlin. My projects include Real Food Program Neovida ®, Wunderblume ® and We Are Athletes, focusing on performance sports like powerlifting and body recomposition training. Today, my work centers on aligning businesses with strong, people-focused foundations.

Projects

Contact Me

Feel free to contact me by email anytime.